This entry was posted on Tuesday, July 31st, 2007 at 3:13 pm and is filed under Contextual Links, SEO. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.
Buy and Hold Contextual Links
Contextual link buyers need to realize that it can take a while to see results from a link purchase. The age of links pointing to your website is one of the factors search engines use in their algorithms to prevent SEOs from buying spam links and getting immediate front page search results for their clients.
After you get the links you need, it is important to keep them long term. Dont’t waste money buying links for one month hoping to own the SERPS in a few weeks. Unless you get a link from one of the top 50 sites on the web, a link will take time to age and give you the results you need.
The search engines make sure links are natural, relevant, contextual, and long term. They are getting better each day at spotting “for rent” spam links in footers and sidebars of web pages so start being proactive and get natural links that make the Search Engines happy.
Think about it, why would a search engine count fly by night footer/sidebar links when ranking websites. Just think of the garbage websites would dominate the SERPS if they did…
At times you may buy a link and see a nice immediate boost - was the boost from the link? Was it from normal fluctuation in the SERPs? Did your competitors drop? Or did a great contextual link that was pointed at your finally start counting after 3 or 4 months? No one will ever know, certainly not you and your sample of one website.
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